You don't even think about it. You've run out of syrup for the "weekend pancake-fest" your family holds every Saturday morning, and you pick up good 'ol Aunt Jemima, or better yet, Mrs. Butterworth, and throw it in the cart.
Let's take a minute and review: what is it exactly you THINK you're putting on your pancakes? Maple syrup that comes from a tree? Try again.
Here is the ingredient statement to Aunt Jemima's Original Syrup:
CORN SYRUP, HIGH FRUCTOSE CORN SYRUP, WATER, CELLULOSE GUM, CARAMEL COLOR, SALT, SODIUM BENZOATE AND SORBIC ACID (PRESERVATIVES), ARTIFICIAL AND NATURAL FLAVORS, SODIUM HEXAMETAPHOSPHATE.
Do yourself a favor--buy pure maple syrup. One ingredient in the ingredient statement: pure maple syrup. Yes it is going to cost a little more, but why shouldn't it; anything other then pure maple syrup is just a chemists approach to imitate the real thing. Although much of the nutritional info is similar to pure maple syrup (both have the same calorie count, similar carbs., 0 fat), Aunt Jemima's syrup has 24 times more sodium! Talk about a poor resemblance of the real thing, to nature's unadulterated sweetener.
I buy Costco's maple syrup--buying it in bulk saves a couple dimes, and I use it in quite a few recipe that use real maple syrup as a sweetener. You'll be surprised with the REAL flavor of maple on those pancakes when you make the switch. Pure maple syrup is rich and vibrant in flavor; one of nature's sweet pleasures.